Chill có Gu – A Media Survey Platform to Understand Audience Preferences

Stack

Technologies

Access

User roles

Overview

Product & engineering

• Chill có Gu is an interactive web app designed to help media organizations understand Gen Z better through creative and visually appealing questionnaires.
• Engaging Experience: The interface is designed to be fun and smooth, keeping users interested from the first question to the last.
• Real-time Data Collection: Built with Firebase to capture and calculate survey responses instantly for researchers.
• Mobile-First Design: Optimized perfectly for smartphones to ensure a seamless experience via social media redirect links.
• Reached over 1,000 unique users with high completion rates.
• Achieved the #1 SEO ranking on Google for the brand name.

Scope

Key features

• Psychology-based Interactive Surveys
• Real-time Data Visualization
• Dynamic Multi-step Form Flow
• Custom Result Analytics for Users
• SEO-friendly Content Management
• Full Responsive & Mobile-first UI
• Social Media Meta Tag Optimization

Ownership

My contributions

• UI/UX Design & Brand Identity
• Frontend Engineering & State Management
• Real-time Database Architecture
• SEO Strategy & Analytics Implementation
• Performance Optimization for Mobile Devices